Business Gems Coaching Programme
From Surviving to Thriving
A practical 10-week coaching programme for women who are ready to stop holding everything together and start building a stronger, clearer and more profitable business.
STARTS 8 SEPTEMBER 2026
WEEKLY LIVE COACHING
ONLY 10 SPOTS AVAILABLE
P500 per month if accepted
10 WEEKS
Focused business development
LIVE SUPPORT
Coaching and accountability
PRACTICAL TOOLS
Templates you can keep using
Being good at what you do is only the beginning.
You know you are good at what you do. But building the structure around that work so your business consistently moves forward is a different challenge altogether.
You may have a clear vision but be unsure how to turn it into a practical plan. You may have plenty of ideas but struggle to decide what deserves your attention first. Sometimes you begin with energy and enthusiasm, only to lose momentum when you encounter a roadblock.
From Surviving to Thriving gives you the guidance, accountability and community to make clearer decisions, take consistent action and build a business that can grow.
WHAT'S INCLUDED
More than a weekly coaching call
10 live sessions
Weekly one-hour group coaching with practical action after every session.
Programme workbook
A digital workbook to help you apply each lesson directly to your business, with the option to print your own copy.
Two private sessions
Two 30-minute individual coaching sessions to use during the programme.
WhatsApp support
Ongoing questions, encouragement and accountability between sessions.
Hot-seat coaching
Focused attention on real challenges through weekly hot-seat rotations.
Business resource hub
Programme materials, weekly action plans and useful resources developed throughout the ten weeks.
What changes
Leave with more than good intentions.
The programme is designed to help you make tangible progress while building tools and habits you can continue using.
01
Clearer direction
Know what deserves your attention and what to do next.
02
Greater confidence
Explain, market and make decisions about your business with more certainty.
03
Consistent action
Replace bursts of momentum with practical weekly progress.
04
Better systems
Spend more time doing your best work and less time reinventing routine tasks.
05
A stronger network
Build alongside women who understand the realities of running a business.
06
A focused 90-day plan
Finish knowing how you will continue moving forward after Week 10.
YOUR COACH
Practical guidance grounded in real business experience.
Amanda Workman is an executive consultant and corporate strategist with almost three decades of experience helping people and organisations make sense of complexity and move forward with clarity.
Throughout the programme, Amanda will help you look honestly at your business, work through the decisions keeping you stuck and turn ideas into practical action. Specialist guests may also join selected sessions to contribute additional expertise.
APPLY TO JOIN
Places are available through application only.
To protect the small-group experience, From Surviving to Thriving is limited to ten women who are ready to participate, take action and support one another.
Complete the short application to tell Amanda about your business, what you need help with and what you would like to achieve. Applying does not require payment. If the programme is a good fit, you will receive an acceptance email with the payment details needed to secure your place.
PROGRAMME INVESTMENT
Pay monthly
3 payments of P500
Or pay P1,350 upfront and save P150.
Starts Tuesday, 8 September 2026
Meets weekly for 10 weeks
Limited to 10 participants
FREQUENTLY ASKED QUESTIONS
Before you join.
Who is this programme for?
It is for women in Botswana who already have a business and are ready to grow it. You know what you do, but need practical direction, accountability and support to create more structure, strengthen your business and build consistent momentum.
Why do I need to apply?
The programme is limited to ten participants and includes live coaching, hot seats, private sessions and an active group community. The application helps ensure that the programme is a good fit for your needs and that each participant is prepared to take part and do the work.
How do I know if I should apply?
The application is not a test, and you do not need to have everything figured out before you apply. It simply helps us make sure the programme is the right fit for you.
If you have been actively attending Business Gems workshops and meet-ups, learning new things and looking for a more focused way to build your business, then apply. You need an existing business and a willingness to show up, take action and do the work.
Do I need to pay when I apply?
No. Applying does not require payment. If you are accepted, you will receive confirmation and payment details. Your place is secured once your first instalment or full payment has been received.
Do I need to have an established business?
Yes. This programme is for women who are already running a business and are ready to take it further. Your business does not need to be perfect or have everything figured out, but it should be active and ready for focused growth.
When and where will the sessions take place?
The programme begins on Tuesday, 8 September 2026 and meets every Tuesday from 8:00 to 9:30 am at Amanda’s office in iTowers.
This gives participants a consistent, protected time each week to work on their businesses. You should treat it as a standing business meeting and reserve the time in your calendar for the full ten weeks.
What happens if I miss a session?
All sessions will be recorded and available for replay. Any documents, tools and resources referenced during the session will also be available in the Business Hub, allowing you to catch up before the following week.
How much time should I set aside each week?
This programme is designed to become part of your working week because we will be working directly on your business and your business goals.
In addition to the 90-minute live session, you should set aside approximately three hours of focused time each week to work through your action plan and apply what you have learned to your business.
Can I pay in installments?
Yes. The programme costs P1,500 and may be paid in three monthly instalments of P500.
You may also pay in full upfront and save P150.
The programme requires a full three-month financial commitment, even if you miss a session or decide not to complete the programme.
TEN WEEKS. ONE STRONGER BUSINESS.
Ready to move from surviving to thriving?
Bring your ideas, your questions and your willingness to do the work. You will leave with clearer direction, practical tools and a plan for what comes next.